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Case Studies
Case Studies / Jay Shetty

Jay Shetty: five campaigns, one podcast everywhere.

Jay Shetty
Podcasts
On Purpose with Jay Shetty
132M
verified views
7,400
posts
8.0M
likes
664
creator accounts
5.9M
top post views
The objective

Turn a long-form podcast into short-form distribution that compounds: the show, the guests, and the message in every feed, every week.

What we ran

Five campaigns ran across the catalog: a dedicated fan-page network, standard clipping on the show, and targeted pushes on the Matthew McConaughey, Hilary Duff, and Luke Combs episodes. Creators cut the conversations into the moments people actually share.

What happened

132M views across 7,400 posts from 664 creator accounts. Episode pushes landed reach the episode page alone never could. This is what podcast distribution looks like when the feed does the work.

Five campaignsGuest episodes: McConaughey · Hilary Duff · Luke Combs664 creator accounts

The receipts.

Top posts from the campaign, straight off the tracker. Views verified against platform APIs.