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Case Studies / Dialed Moods

Dialed Moods x Paulo Costa: a product in every fight clip.

Dialed Moods
Sports
Dialed Moods x Paulo Costa
6.8M
verified views
190
posts
36K
likes
80
creator accounts
796K
top post views
The objective

Attach a product to an athlete the combat-sports feed already follows, and let the clips do the selling.

What we ran

A clipping campaign built around Paulo Costa and the Dialed Moods integration. 80 creator accounts cut press-conference moments, training footage, and fight-week content with the product in frame.

What happened

6.8M views across 190 posts in under three weeks, topping out at 796K. The brand ended up inside the fight conversation rather than beside it.

UFC athlete partnership36K average views per post80 creator accounts

The receipts.

Top posts from the campaign, straight off the tracker. Views verified against platform APIs.